Tracking strategic alignment with EcQ - The Strategic Alignment Monitor

Detalhes bibliográficos
Autor(a) principal: van Riel, Cees B. M.
Data de Publicação: 2007
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Organicom (Online)
Texto Completo: https://www.revistas.usp.br/organicom/article/view/138942
Resumo: This article discusses and analyzes a new measure designed specifically to track employee alignment and its drivers, named “EcQ® - The Strategic Alignment Monitor”. How can managers identify whether employees support the company’s strategic issues? The EcQ provides companies with a tool capable of measuring this alignment and reveals weaknesses and strengths in its drivers.
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spelling Tracking strategic alignment with EcQ - The Strategic Alignment MonitorTracking strategic alignment with EcQ - The Strategic Alignment MonitorTracking strategic alignment with EcQ - The Strategic Alignment MonitorAlineación estratégica. Comunicación interna.Strategic alignment. Employee communication.Alinhamento estratégico. Comunicação interna.This article discusses and analyzes a new measure designed specifically to track employee alignment and its drivers, named “EcQ® - The Strategic Alignment Monitor”. How can managers identify whether employees support the company’s strategic issues? The EcQ provides companies with a tool capable of measuring this alignment and reveals weaknesses and strengths in its drivers.Este artigo discute e analisa uma nova medida desenvolvida especificamente para mensurar o alinhamento interno das empresas e seus determinantes. Essa medida é denominada “EcQ® - Monitor de Alinhamento Estratégico”. Como identificar se os empregados estão alinhados às questões estratégicas da empresa? O EcQ permite mensurar esse alinhamento e revela os pontos fracos e fortes de seus determinantes.Tiene por objetivo discutir y analizar una nueva medida desarrollada específicamente para mensurar el nivel de alineación interna de las organizaciones y sus determinantes. Dicha medida se denomina “EcQ® - Monitor de Alineación Estratégica”. ¿Cómo se puede identificar si el comportamiento de los empleados está alineado con los objetivos estratégicos de la empresa? El EcQ permite mensurar esa alineación y revela los puntos fuertes y débiles de sus determinantes.Universidade de São Paulo. Escola de Comunicações e Artes2007-12-14info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://www.revistas.usp.br/organicom/article/view/13894210.11606/issn.2238-2593.organicom.2007.138942Organicom; v. 4 n. 7 (2007): Identidade, marca e gestão da reputação corporativa; 46-572238-25931807-1236reponame:Organicom (Online)instname:Universidade de São Paulo (USP)instacron:USPenghttps://www.revistas.usp.br/organicom/article/view/138942/134290Copyright (c) 2017 Organicominfo:eu-repo/semantics/openAccessvan Riel, Cees B. M.2017-10-31T10:01:42Zoai:revistas.usp.br:article/138942Revistahttps://www.revistas.usp.br/organicomPUBhttps://www.revistas.usp.br/organicom/oairevistaorganicom@usp.br2238-25931807-1236opendoar:2023-01-13T10:35:20.261956Organicom (Online) - Universidade de São Paulo (USP)false
dc.title.none.fl_str_mv Tracking strategic alignment with EcQ - The Strategic Alignment Monitor
Tracking strategic alignment with EcQ - The Strategic Alignment Monitor
Tracking strategic alignment with EcQ - The Strategic Alignment Monitor
title Tracking strategic alignment with EcQ - The Strategic Alignment Monitor
spellingShingle Tracking strategic alignment with EcQ - The Strategic Alignment Monitor
van Riel, Cees B. M.
Alineación estratégica. Comunicación interna.
Strategic alignment. Employee communication.
Alinhamento estratégico. Comunicação interna.
title_short Tracking strategic alignment with EcQ - The Strategic Alignment Monitor
title_full Tracking strategic alignment with EcQ - The Strategic Alignment Monitor
title_fullStr Tracking strategic alignment with EcQ - The Strategic Alignment Monitor
title_full_unstemmed Tracking strategic alignment with EcQ - The Strategic Alignment Monitor
title_sort Tracking strategic alignment with EcQ - The Strategic Alignment Monitor
author van Riel, Cees B. M.
author_facet van Riel, Cees B. M.
author_role author
dc.contributor.author.fl_str_mv van Riel, Cees B. M.
dc.subject.por.fl_str_mv Alineación estratégica. Comunicación interna.
Strategic alignment. Employee communication.
Alinhamento estratégico. Comunicação interna.
topic Alineación estratégica. Comunicación interna.
Strategic alignment. Employee communication.
Alinhamento estratégico. Comunicação interna.
description This article discusses and analyzes a new measure designed specifically to track employee alignment and its drivers, named “EcQ® - The Strategic Alignment Monitor”. How can managers identify whether employees support the company’s strategic issues? The EcQ provides companies with a tool capable of measuring this alignment and reveals weaknesses and strengths in its drivers.
publishDate 2007
dc.date.none.fl_str_mv 2007-12-14
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://www.revistas.usp.br/organicom/article/view/138942
10.11606/issn.2238-2593.organicom.2007.138942
url https://www.revistas.usp.br/organicom/article/view/138942
identifier_str_mv 10.11606/issn.2238-2593.organicom.2007.138942
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv https://www.revistas.usp.br/organicom/article/view/138942/134290
dc.rights.driver.fl_str_mv Copyright (c) 2017 Organicom
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2017 Organicom
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade de São Paulo. Escola de Comunicações e Artes
publisher.none.fl_str_mv Universidade de São Paulo. Escola de Comunicações e Artes
dc.source.none.fl_str_mv Organicom; v. 4 n. 7 (2007): Identidade, marca e gestão da reputação corporativa; 46-57
2238-2593
1807-1236
reponame:Organicom (Online)
instname:Universidade de São Paulo (USP)
instacron:USP
instname_str Universidade de São Paulo (USP)
instacron_str USP
institution USP
reponame_str Organicom (Online)
collection Organicom (Online)
repository.name.fl_str_mv Organicom (Online) - Universidade de São Paulo (USP)
repository.mail.fl_str_mv revistaorganicom@usp.br
_version_ 1797047108434395136