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1

Desenvolvimento de um Framework de Adoção da Inovação no Mercado de Baixa Renda

by Nogami,Vitor Koki da Costa

Published 2018

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Article

2

Measurement error and research design: Filling the gap between theory and method

by Nogami, Vitor Koki da Costa

Published 2017

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Article

3

E-commerce de artigos de moda: análise da influência dos atributos da compra online

by Nogami, Vitor Koki da Costa

Published 2015

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Article

4

Comportamento do consumidor e o e-commerce de artigos de moda: análise da influência dos atributos da compra online

by Nogami, Vitor Koki da Costa

Published 2014

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Conference object

5

Innovation Intensity and Adoption at the Base of the Pyramid Market: A Study of Household Appliances

by Nogami, Vitor Koki da Costa

Published 2015

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Article

6

The pursuit of ostentation through forgery: research with high and low income consumers

by Nogami, Vitor Koki da Costa

Published 2014

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Article

7

DISRUPTIVE INNOVATION IN LOW-INCOME CONTEXTS: CHALLENGES AND STATE-OF-THE-ART NATIONAL RESEARCH IN MARKETING

by Nogami, Vitor Koki da Costa

Published 2017

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Article

8

On foot, in the shopping cart or in the buggy: the influence of children on supermarket shopping

by Nogami, Vitor Koki da Costa

Published 2020

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Article

9

Análise da atividade empreendedora dos países Ibero Latinoamericanos de acordo com o Global Entrepreneurship Monitor (GEM)

by Nogami, Vitor Koki da Costa

Published 2014

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Article

10

Measurement error and research design: Filling the gap between theory and method

by Nogami, Vitor Koki da Costa

Published 2017

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Article

11

Concept of innovation in low-income market

by Nogami, Vitor Koki da Costa

Published 2017

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Article

12

25 years of bottom of the pyramid research: a bibliometric study

by Nogami, Vitor Koki da Costa

Published 2023

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Article

13

ANÁLISE DA EVOLUÇÃO DA ATIVIDADE EMPREENDEDORA NO BRASIL DE ACORDO COM O GLOBAL ENTREPRENEURSHIP MONITOR (GEM) ENTRE OS ANOS DE 2000 E 2013

by Nogami, Vitor Koki da Costa

Published 2015

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Article

14

Produção simbólica e reprodução cultural do conceito de inovação no mercado da baixa renda

by Nogami, Vitor Koki da Costa

Published 2012

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Master thesis

15

Reward and Punishment from Consumers Towards Ethical and Corrupt Companies: A study on price promotion and purchase intention

by Hamza, Kavita Miadaira

Published 2017

Other Authors: “...Nogami, Vitor Koki da Costa...”
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Article

16

Diferentes Tipos de Promoções e seus Impactos sobre o Desempenho da Empresa: Uma Análise por Classes de Renda

by Lombardi, Érika

Published 2018

Other Authors: “...Nogami, Vitor Koki da Costa...”
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Article

17

Effect of Victories and Defeats on the Attitude of Soccer Fans: a Study Concerning Pitchman, Involvement and Fanaticism

by Fleury, Fernando A.

Published 2016

Other Authors: “...Nogami, Vitor Koki da Costa...”
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18

A construção do mercado editorial eletrônico no Brasil por meio de práticas de marketing

by Medeiros,Juliana

Published 2014

Other Authors: “...Nogami,Vitor Koki da Costa...”
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Article

19

Práticas de mercado e inovação: dimensões esquecidas

by Medeiros, Juliana

Published 2013

Other Authors: “...Nogami, Vitor Koki da Costa...”
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Article

20

The Electronic Publishing Market Construction in Brazil by means of Marketing Practice

by Medeiros, Juliana

Published 2013

Other Authors: “...Nogami, Vitor Koki da Costa...”
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Article